Lemonade, Inc.
US ˙ NYSE ˙ US52567D1072

SecurityLMND / Lemonade, Inc.
InsiderJohn Sheldon Peters
This page shows the track record and history of Peters John Sheldon insider trades in Lemonade, Inc.. The SEC defines Insiders as officers, directors, or significant investors (greater than 10% ownership) in a company. It is illegal for insiders to make trades in their companies based on material, non-public information ("MNPI"). This does not mean it is illegal for them to make any trades in their own companies. However, they must report all trades to the SEC via a Form 4.
Insider Purchases - Short Term Profit Analysis

In this section, we analyze the profitability of every unplanned, open-market insider purchase made by John Sheldon Peters in LMND / Lemonade, Inc.. This analysis helps to understand if the insider consistently generates abnormal returns, and is worth following. This analysis is for one-year following each trade, and the results are theoretical.

The following table shows the most recent open market purchases that were not part of an automatic trading plan.

Trade Date Reported
Shares		 Reported
Price		 Adjusted
Shares		 Adjusted
Price		 Cost Basis Days to
Max		 Price at
Max		 Max
Profit ($)		 Max Return (%)
There are no known unplanned open-market trades for this insider

Adjusted Price is the split-adjusted price. Adjusted Shares is the split-adjusted shares.

LMND / Lemonade, Inc. Insider Trades
Insider Sales - Short Term Loss Analysis

In this section, we analyze the short-term loss avoidance of every unplanned, open-market insider sale made by John Sheldon Peters in LMND / Lemonade, Inc.. A consistent pattern of loss avoidance may suggest that future sale transactions may predict declines in price. This analysis is for one-year following each trade, and the results are theoretical.

The following table shows the most recent open market purchases that were not part of an automatic trading plan.

Trade Date Reported
Shares		 Reported
Price		 Adjusted
Shares		 Adjusted
Price		 Cost Basis Days to
Min		 Price at
Min		 Max Loss
Avoided ($)		 Max Loss
Avoided (%)
2025-09-03 2,718 50.3400 2,718 50.3400 136,824 0 49.8600 -1,305 -0.95
2025-06-03 1,494 35.2500 1,494 35.2500 52,664
2025-03-04 1,899 33.7900 1,899 33.7900 64,167
2024-12-03 1,790 45.5000 1,790 45.5000 81,445
2024-09-04 1,547 18.8400 1,547 18.8400 29,145
2024-06-04 1,026 16.0300 1,026 16.0300 16,447
2024-03-05 1,106 16.5200 1,106 16.5200 18,271
2023-12-05 869 17.7000 869 17.7000 15,381
2023-09-07 567 13.6800 567 13.6800 7,757
2023-06-05 538 18.2600 538 18.2600 9,824
2023-03-07 663 14.9400 663 14.9400 9,905

Adjusted Price is the split-adjusted price. Adjusted Shares is the split-adjusted shares.

LMND / Lemonade, Inc. Insider Trades
Insider Transaction History
File
Date		 Trade
Date		 Form Insider Ticker Security Title Code 10b5-1 Direct Exercise
Price		 Unit
Price		 Units
Changed		 Value
Changed (1K)		 Remaining
Options		 Remaining
Shares
2025-09-05 2025-09-03 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 50.3400 -2,718 -137 102,397
2025-08-15 2025-08-13 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 60.0000 -38,155 -2,289 105,115
2025-08-15 2025-08-13 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 11.6100 38,155 443 143,270
2025-08-15 2025-08-12 4 Peters John Sheldon LMND COMMON STOCK G - Gift D -1,000 105,115
2025-06-25 2025-06-23 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 45.0000 -6,543 -294 106,115
2025-06-25 2025-06-23 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 5.2600 6,543 34 112,658
2025-06-05 2025-06-03 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 35.2500 -1,494 -53 106,115
2025-04-04 2025-04-02 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 20,000 53 107,609
2025-03-06 2025-03-04 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 33.7900 -1,899 -64 87,609
2025-01-03 2025-01-02 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 10,000 26 89,508
2025-01-03 2024-12-31 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 10,000 26 79,508
2025-01-03 2024-12-30 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 38.6700 -18,985 -734 69,508
2025-01-03 2024-12-30 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 38.6700 -10,000 -387 88,493
2025-01-03 2024-12-30 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 5.2600 10,000 53 98,493
2024-12-23 2024-12-03 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 45.5000 -1,790 -81 88,493
2024-09-06 2024-09-04 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 18.8400 -1,547 -29 90,283
2024-06-26 2024-06-24 4 Peters John Sheldon LMND COMMON STOCK A - Award D 17,889 91,830
2024-06-06 2024-06-04 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 16.0300 -1,026 -16 73,941
2024-03-06 2024-03-05 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 16.5200 -1,106 -18 74,967
2024-03-06 2023-12-05 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 17.7000 -869 -15 76,073
2024-03-06 2023-09-07 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 13.6800 -567 -8 76,942
2024-03-05 2024-03-01 4 Peters John Sheldon LMND COMMON STOCK A - Award D 4,025 77,509
2024-01-29 2024-01-25 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 10,000 26 73,484
2023-08-15 2023-08-11 4 Peters John Sheldon LMND COMMON STOCK A - Award D 15,700 63,484
2023-07-19 2023-07-17 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 20.0000 -5,000 -100 47,784
2023-07-19 2023-07-17 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 5.2600 5,000 26 52,784
2023-06-06 2023-06-05 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 18.2600 -538 -10 47,784
2023-03-09 2023-03-07 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 14.9400 -663 -10 48,322
2023-02-09 2023-02-07 4 Peters John Sheldon LMND COMMON STOCK A - Award D 30,000 48,985
2023-02-06 2023-02-02 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 10,000 26 18,985
2022-11-03 2022-11-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 25.0000 -4,265 -107 8,985
2022-11-03 2022-11-01 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 4,265 11 13,250
2022-10-21 2022-10-19 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 8,985 24 8,985
2022-04-07 2022-04-05 4 Peters John Sheldon LMND STOCK OPTION A - Award D 27.35 25,000 25,000
2022-01-21 2022-01-19 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 33.0500 -10,537 -348 0
2021-12-08 2021-12-06 4 Peters John Sheldon LMND STOCK OPTION A - Award D 44.57 25,000 25,000
2021-11-05 2021-11-03 4 Peters John Sheldon LMND STOCK OPTION M - Exercise D 2.65 2.6500 -500 -1 73,250
2021-11-05 2021-11-03 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 72.0000 -500 -36 10,537
2021-11-05 2021-11-03 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 500 1 11,037
2021-09-03 2021-09-01 4 Peters John Sheldon LMND STOCK OPTION M - Exercise D 2.65 2.6500 -500 -1 73,750
2021-09-03 2021-09-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 80.0000 -250 -20 10,537
2021-09-03 2021-09-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 76.4800 -250 -19 10,787
2021-09-03 2021-09-01 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 500 1 11,037
2021-08-04 2021-08-02 4 Peters John Sheldon LMND STOCK OPTION M - Exercise D 2.65 2.6500 -750 -2 74,250
2021-08-04 2021-08-02 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 90.0000 -250 -22 10,537
2021-08-04 2021-08-02 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 88.0100 -500 -44 10,787
2021-08-04 2021-08-02 4 Peters John Sheldon LMND COMMON STOCK M - Exercise D 2.6500 750 2 11,287
2021-08-04 2021-05-18 4 Peters John Sheldon LMND COMMON STOCK G - Gift D -1,000 10,537
2021-04-19 2021-04-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 89.8400 -5,500 -494 11,537
2021-03-17 2021-03-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 106.0000 -5,500 -583 17,037
2021-03-12 2021-03-10 4 Peters John Sheldon LMND STOCK OPTION A - Award D 94.07 10,000 10,000
2021-02-18 2021-02-16 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 165.7300 -5,500 -912 22,537
2021-01-20 2021-01-20 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 150.0000 -2,970 -446 28,037
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 156.3610 -1,137 -178 31,007
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 155.6390 -881 -137 32,144
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 154.3320 -2,650 -409 33,025
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 153.3960 -3,201 -491 35,675
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 152.4890 -7,677 -1,171 38,876
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 151.5670 -17,733 -2,688 46,553
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 150.4830 -14,574 -2,193 64,286
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 149.5520 -3,201 -479 78,860
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 148.5310 -2,744 -408 82,061
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 147.5490 -3,547 -523 84,805
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 146.6640 -2,065 -303 88,352
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 145.6930 -2,723 -397 90,417
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 144.4470 -197 -28 93,140
2021-01-20 2021-01-15 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 143.4300 -200 -29 93,337
2020-12-29 2020-12-28 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 118.4900 -5,000 -592 93,537
2020-12-03 2020-12-03 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 80.0000 -9,600 -768 98,537
2020-12-03 2020-12-03 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 70.0000 -9,600 -672 108,137
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 68.7090 -500 -34 117,737
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 67.9700 -500 -34 118,237
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 66.8760 -1,300 -87 118,737
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 65.6350 -1,300 -85 120,037
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 64.6470 -4,243 -274 121,337
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 63.7700 -1,757 -112 125,580
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 68.6820 -2,900 -199 127,337
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 67.8500 -6,700 -455 130,237
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 68.5340 -1,000 -69 136,937
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 66.9920 -1,400 -94 137,937
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 65.7610 -1,200 -79 139,337
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 64.7650 -3,300 -214 140,537
2020-12-03 2020-12-01 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 63.9790 -2,700 -173 143,837
2020-11-17 2020-11-13 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 59.9800 -16,778 -1,006 146,537
2020-11-17 2020-11-13 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 59.3050 -2,598 -154 163,315
2020-11-17 2020-11-13 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 58.0525 -4,200 -244 165,913
2020-11-17 2020-11-13 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 57.0875 -12,680 -724 170,113
2020-11-17 2020-11-13 4 Peters John Sheldon LMND COMMON STOCK S - Sale D 56.1162 -5,744 -322 182,793
2020-07-02 3 Peters John Sheldon LMND Common Stock D 377,074
2020-07-02 3 Peters John Sheldon LMND Common Stock D 377,074
2020-07-02 3 Peters John Sheldon LMND Common Stock D 377,074
P
Pembelian sekuritas non-derivatif atau derivatif di pasar terbuka atau secara pribadi.
S
Penjualan terbuka atau penjualan pribadi atas sekuritas non-derivatif atau derivatif.
A
Hibah, penghargaan, atau perolehan sekuritas lainnya dari perusahaan (seperti opsi)
C
Konversi turunan
D
Penjualan atau pengalihan sekuritas kembali ke perusahaan.
F
Pembayaran harga pelaksanaan atau kewajiban pajak menggunakan sebagian sekuritas yang diterima dari perusahaan.
G
Pemberian sekuritas oleh atau kepada orang dalam.
K
Swap ekuitas dan transaksi lindung nilai serupa
M
Pelaksanaan atau konversi sekuritas derivatif yang diterima dari perusahaan (seperti opsi)
V
Transaksi yang dilaporkan secara sukarela pada Formulir 4.
J
Lainnya (disertai dengan catatan kaki yang menjelaskan transaksi tersebut)